InCred Money Success Story
How we helped an alternate investment platform achieve remarkable growth in just 7 months
Exceptional Growth
AUM Growth
Grew unlisted shares AUM significantly in just 7 months.
Customer Base
Acquired a substantial customer base through strategic marketing initiatives.
Marketing Strategy
Successfully utilized influencer marketing to educate and acquire investors.
Product Diversification
Expanded from unlisted shares to include FDs, corporate bonds, and MLDs.
The Challenge
InCred Money faced significant challenges when launching as an alternate investment platform:
- 1Starting with zero AUM in the unlisted shares category
- 2Limited awareness among investors about alternate investment opportunities
- 3Competition from established wealth management platforms
Our Approach
Influencer Marketing Strategy
Developed partnerships with finance influencers to educate potential investors about unlisted shares and alternative investments.
Digital Acquisition Channels
Created optimized digital marketing funnels to convert interested investors into active platform users.
Educational Content
Produced high-quality educational content about alternative investments to build trust and expertise.
Key Outcomes
Our work with InCred Money demonstrates our ability to rapidly scale financial platforms through strategic marketing initiatives. By focusing on education and targeted acquisition, we were able to grow AUM significantly while building a substantial customer base.
Discuss Your Growth Goals